We got tired of paying for clicks that were never real.

Built from real attacks, not a whiteboard

Every detection rule in TrafficShield came from a real attack on a real campaign. Rotating residential botnets that made one attacker look like fifty visitors. IPv6 addresses that changed on every single click. Click farms that "warmed up" slowly to stay under simple frequency caps. Shared ad URLs replayed across group chats, poisoning audiences and conversion data.

IP blocking — what most tools rely on — did nothing against any of it. So we built detection around the device and its behaviour, not just its address. That's the core of what makes TrafficShield different.

What we believe

• You should see exactly what was blocked and why — no black boxes.
• Protection should run itself after a five-minute setup.
• You set the thresholds. It's your traffic and your call.
• Pricing should fit the businesses that actually get hit, not just enterprises.

Where we are

TrafficShield is the productized version of a system that protected real ad spend across 143 production sites running paid search every day. We're now opening it up to other advertisers who are tired of funding fraud.